Jeff Ellis

The track record

Two decades of delivered work.

A catalog of projects across AI applications, automation, analytics, compliance, web operations, product, and strategy. Together they show mastery built up over time, across many domains.

8 of 76 projects.

Analytics

KPI Dashboard

Creation of a centralized KPI dashboard covering web, email, MQLs, SQLs, and digital advertising metrics.

Fortune 1000 enterprise

Analytics

G4 Analytics Deployment

Deployment of G4 analytics on primary web properties, designing a scalable workflow for global brands.

Fortune 1000 enterprise

Analytics

Analytics & Tracking

Implementation of Google Analytics, Eloqua 1st Party Tracking, and Social Media Pixels across the digital estate.

Global law firm

Analytics

Automated Insights Reporting

Configuration of Eloqua Insights reports for automated delivery to key stakeholders.

Global law firm

Analytics

Google Data Studio Dashboard

Creation of comprehensive dashboards integrating Analytics, Social Data, Video Engagement, and Eloqua metrics.

Global law firm

Analytics

Engagement Lead Scoring

Creation of fluid lead-scoring models in Eloqua to identify MQLs and engagement potential.

International SaaS company

Analytics

Campaign Attribution

Deployment of UTM-based attribution models to ensure proper measurement of traffic and campaign performance.

International SaaS company

Analytics

KPI Reporting

Delivery of weekly KPI reports via Excel and Salesforce Dashboards to executive leadership.

International SaaS company